CX Gets Real
Vibe Marketing in the AI Era.

Catch the VIBE – Marketing for CX with AI

This year’s theme, “CX Gets Real: Vibe Marketing in the AI Era,” challenges marketers and experienced leaders to explore the next evolution of customer connection: one that’s personal, contextual, and deeply human. Learn about Vibe Marketing

Who’s Speaking at IGNITE! 2025?

High on VIBE with low-no fluff, featuring leaders from AMA, VML, Kroger, Chase Bank, Brandience, Paychex/Paycor, Scrappy ABM, University of Cincinnati, Cincinnati Public Radio, 84.51, The Circuit, Fifth Third Bank, Nichefire, Narratize, Better Business Bureau, Ford, Wendy’s, AIDCOM, and Union Pointe Consulting, with moderators and VIBE checkers from Spectrum Reach, CoStrategix, Gourmet Betty, TheWholeJonesGroup, Brandrank.AI, Upstream360, The Reflective Lotus, Whitepaw Ventures, AND MORE…  It’s a room, conversation, and experience you want to be in.

See the full agenda and check out our phenomenal speaker lineup. Session descriptions are linked under “Agenda” in the navigation!

Where Human-Centered Experience Meets Innovation

In a market flooded with automation and data, the brands that resonate are the ones that feel real – they VIBE! The AMA Cincinnati IGNITE! Customer Experience Conference isn’t your typical marketing seminar or an AI hype fest. It’s where forward-thinking professionals gather to get real about what it takes to lead in the rapidly evolving world of customer experience (CX), helped and hindered by digital/AI execution.

Participants will gain:

Real-World Insights
You’ll hear from professionals across industries who will share practical experiences—not just theory or slides—but what they’ve actually done and learned.

New Perspectives
Speakers will offer insights, ideas, and approaches that may change how you think about customer experience, personalization, authenticity, and the role of AI in the mix.

Meaningful Conversations
This isn’t just about exchanging business cards. You’ll have time to connect with peers and speakers in a way that encourages dynamic dialogue and shared learning.

Useful Takeaways
Expect ideas, tools, and perspectives that you can apply to your job and organization, whether you’re focused on strategy, team development, or improving the customer experience.

IGNITE 2025 invites marketers, strategists, sales pros, researchers, and visionary CX leaders to go beyond the buzzwords. To explore the intersection where personalization feels authentic, technology feels seamless, and brand stories feel human, even in an AI-driven world.

Friday, September 26, 2025, 8:30 a.m. – 4:30 p.m. with optional bonus experiences including:

• Thursday, September 25, 2025, at the VML Offices Downtown (INCLUDED with conference registration or available for purchase separately)
  • 3:00-5:30 p.m. The New, Fickle, Non-Linear Customer Journey Map WORKSHOP
  • 5:30-7:00 p.m. Welcome RECEPTION
• Friday, September 26, 2025, at Cintas Center (INCLUDED)
  • Define Your Journey Breakfast 7:30-8:30 a.m. 
  • Digest Your Day Happy Hour 4-5 p.m. Friday