Cristina Heise

Vice President of Strategy, gyro

Cristina brings human-centered design thinking to agency and client teams who hold the customer experience in their hands. She helps teams understand and design customer-centric solutions that meet business challenges, fulfill users’ goals and that succeed in the marketplace.

To accelerate collaboration, Cristina utilizes facilitation methods enriched with innovative workshop formats that play off of cognitive phenomenon, game mechanics to align multidisciplinary teams and move projects from planning to execution with the end user always in the center of the process.

With 20 years of experience in the interactive design field, Cristina is VP of Experience Planning and Strategy at gyro, a B2B focused marketing and advertising agency powerhouse.