Let’s keep the party going after #SuccessAnywhere. Join me, right now, alongside special guests on @TwitterSpaces to unpack everything we learned as well as new announcements. Questions you want to be answered? 💬 Let me know in the Space!. 👇

https://twitter.com/i/spaces/1BdxYYAqRDLxX

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Brian Solis

Global Innovation Evangelist, Salesforce

The New Role of Marketing in CX
April 21, 2021
4:00 – 4:45 p.m.

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Who owns the Customer Experience (CX) in a post-COVID, Novel Economy? Leading digital anthropologist, digital marketing pioneer and best-selling author Brian Solis believes that the new role of marketing is to define and shape customer experiences – beyond the top of the funnel and throughout the entire customer journey. Brian will share his latest research on CX and its new trajectory as a result of the pandemic. He’ll also explore how marketing can take the lead to unify the organization around the customer’s experience and the future of business growth.